Sign our new petition to Rescue Our Rivers and help a babble of voices become a mighty wave. Following legal advice, River Action has filed three complaints to the ASA, after a strong body of evidence suggests that Red Tractor’s advertising, website and YouTube content is misleading consumers. River Action to initiate Advertising Standards Authority complaint into Red Tractor Assurance scheme following damming environmental report River Action is a campaigning body committed to addressing the severe problem of river pollution. Our purpose is to apply pressure on industrial and agricultural producers to take greater responsibility for remedying the adverse impact their supply chains are having on the environment.
River Action
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WI passes new campaign: ‘Clean Rivers for People and Wildlife’
WI passes new campaign: ‘Clean Rivers for People and Wildlife’
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Last week, our CEO James Wallace was kindly invited to the Women's Institute annual meeting...
Finance Manager joins River Action
Finance Manager joins River Action
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We are thrilled to welcome Bic Jones as our Finance Manager at River Action! In...
‘RESCUE BRITAIN’S RIVERS’ Petition
‘RESCUE BRITAIN’S RIVERS’ Petition
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Healthy rivers are an influential voting issue for almost half of British Public
Healthy rivers are an influential voting issue for almost half of British Public
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© Matt Crossick/PA Media The results of a recent national consumer survey, commissioned by River Action,...
River Action Issues Complaints to Advertising Standards Agency in response to Red Tractor’s Misleading Marketing Claims
River Action Issues Complaints to Advertising Standards Agency in response to Red Tractor’s Misleading Marketing Claims
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Senior Communities Coordinator joins River Action
Senior Communities Coordinator joins River Action
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We are absolutely delighted to welcome Lis Gibbs as our Senior Communities Coordinator at River...
New Campaigns Coordinator joins River Action
New Campaigns Coordinator joins River Action
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Following the news of River Action's expansion, we are delighted to welcome Harri Rose as our...
River Action to initiate Advertising Standards Authority complaint into Red Tractor Assurance scheme following damning environmental report
River Action to initiate Advertising Standards Authority complaint into Red Tractor Assurance scheme following damning environmental report
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BREAKING: Feargal Sharkey appointed as new Chair of Ofwat *April Fools*
BREAKING: Feargal Sharkey appointed as new Chair of Ofwat *April Fools*
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Once the biggest thorn in Ofwat’s side, Feargal Sharkey’s new appointment as Chairman of England...
Raw sewage dumped into english rivers over 800 times a day, data reveals
Raw sewage dumped into english rivers over 800 times a day, data reveals
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Recently released data from the Environmental Agency shows the disgraceful performance of the nation’s water...
World Water Day 2023: The State of English Chalk Streams
World Water Day 2023: The State of English Chalk Streams
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On this World Water Day, we want to focus our attention on the importance of...
International Women’s Day 2023: Women at the heart of the plight to Rescue Britain’s Rivers
International Women’s Day 2023: Women at the heart of the plight to Rescue Britain’s Rivers
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On International Women's Day, we’re celebrating some of the women who are playing a critical...
RIVER ACTION’S ‘PLAN TO SAVE THE WYE’ CAMPAIGN: ONE YEAR ON
RIVER ACTION’S ‘PLAN TO SAVE THE WYE’ CAMPAIGN: ONE YEAR ON
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It has been exactly one year since we successfully launched a campaign calling for urgent...
New Campaigns Manager joins River Action
New Campaigns Manager joins River Action
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We are absolutely delighted to welcome Amy Slack as our Campaigns Manager at River Action. ...
New Communications Coordinator joins River Action
New Communications Coordinator joins River Action
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Following the news of River Action's expansion, we are pleased to welcome Molly Allen as our...
New CEO joins River Action mission
New CEO joins River Action mission
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We recently announced River Action's expansion plans and appointment of James Wallace, former Chief Executive...
How far will she go to save the Wye? Angela Jones, The Wild Woman of the Wye
How far will she go to save the Wye? Angela Jones, The Wild Woman of the Wye
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At River Action, we are lucky to work closely with many other inspiring environmental...
The scandal of Britain’s polluted rivers
The scandal of Britain’s polluted rivers
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By Charles Watson, Founder and Chairman, River Action. As appeared in Weatherbys Hamilton bi-annual newsletter...
Citizen Science: The power of the people for the protection of our planet
Citizen Science: The power of the people for the protection of our planet
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The recent emergence of the citizen science movement has impressed and inspired us all. Communities...
A First Ray of Hope for the Wye?
A First Ray of Hope for the Wye?
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For the first time, one of the major poultry producers admits to “being part of...
England’s riverbanks and watercourses are about to get a lot greener
England’s riverbanks and watercourses are about to get a lot greener
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We were excited to see the launch of the The Woodlands For Water project this week....
River Action welcomes Government efforts to strengthen the Environment Bill– but there’s a long way to go yet
River Action welcomes Government efforts to strengthen the Environment Bill– but there’s a long way to go yet
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The UK Government last week tabled further amendments to the Environment Bill in response to...
UK Youth for Nature writes for River Action on the problems facing our rivers and what can be done to save them…
UK Youth for Nature writes for River Action on the problems facing our rivers and what can be done to save them…
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It is the young people of today who are demanding greater action from governments to...
Writing to your representatives to ask them to support action on the river pollution crisis
Writing to your representatives to ask them to support action on the river pollution crisis
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If you were moved by the issues raised in the Rivercide documentary, or through River...
River Action urges Noble Foods to rethink its sustainability strategy as it fails to include river pollution as a key focus area…
River Action urges Noble Foods to rethink its sustainability strategy as it fails to include river pollution as a key focus area…
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Noble Foods has omitted river pollution from its recently identified 4 sustainability focus areas… prompting...
We are stepping up our #GiveUsBackOurRivers campaign…
We are stepping up our #GiveUsBackOurRivers campaign…
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Our petition calling on government to properly fund environmental protection is rapidly building momentum. Thank...
Herefordshire’s council members unite in plea to MP George Eustice to save the Wye as algal blooms that wiped out miles of the River Wye’s ecology in 2020 return…
Herefordshire’s council members unite in plea to MP George Eustice to save the Wye as algal blooms that wiped out miles of the River Wye’s ecology in 2020 return…
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Desperate plea for help to Central Government to save one of Britain’s most-loved rivers reveals...
River Action campaign group launches public petition calling for urgent action from governments on river pollution crisis
River Action campaign group launches public petition calling for urgent action from governments on river pollution crisis
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River Action issues call for a doubling of budgets to address collapsing environmental protection in...
Seaspiracy: Experts call salmon farming “biological nonsense”
Seaspiracy: Experts call salmon farming “biological nonsense”
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Those of you who have watched Seaspiracy will likely still be reeling. If you...
River Action: In conversation with 3 Wyes Women…
River Action: In conversation with 3 Wyes Women…
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Women around the world are changing the trajectory of environmentalism and conservation. Our planet is...
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